Nike Running x Ghostpistols launched a series of IRL running experiences across Asia-Pacific and Latin America. The “Runners Helping Runners” campaign was designed to get new Gen-Z runners excited to run together and find their local community.
Worked as a Production and Graphic Designer in the development of Global APLA Nike Running activations for Spring and Fall 2022 seasons tailoring content and activations to resonate with a global Gen-Z audience.
On this project I was given the opportunity to help redesign an inclusive Nike Runners Helping Runners logo that was later implemented globally across all RHR campaign materials.
- Apparel & Merchandise Design
- Techpacking
- Art Direction & Design (Fall / Running Man-athon)
- Vector Logo Design
- Deck Design
- Static Web Layouts
Role – Designer, Production
ECD – Matt Heck, Damian Fitzgerald
CD/Copy Writer - Kristin Wellmer
Production - Scott Faries, Mariya Illarionova, Dylan Schnurman
Motion - Karim Fawzy
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